A funnel is sequence of online steps that guide people on a journey.
(Photo) SORRY, IT’S PROPRIETARY – Funnel Diagram of One of The Best Converting Funnels Right Now in 2020
Bad funnels focus on what YOU want them to do and ignore what THEY want, but good funnels show what THEY want and a clear direction to get there.
Every funnel asks them to part with their cash, and whether they’re cheap or they love to spend or anywhere in between, a good funnel has to overcome that barrier.
Bad funnels send people straight to an order form. DISASTEROUS funnels have bad copy, confusing design, or leaky tracking.
BUT people spend loads of cash on bad funnels because they make some sales…
On Wall Street and in Silicon Valley, a business can spend a billion dollars and get only $150 Million in revenue and that’s fine, but where we live here in Realityville we can’t and don’t have to operate at a loss.
We don’t get to stay alive without finding out why we only have 5 sales instead of 50 or 500 or 5000 sales. If you don’t know if lost sales are because you have bad copy, confusing design, boring product offering, or leaky tracking, you’re just winging it. But, you’re winging it because you can’t find people who have taken 6-figure businesses to 7 and 8 figure businesses, and you are all alone figuring it out for yourself. You are so used to your bad copy, confusing design, boring product offering, or your hokey branding that you don’t know where to start. Your leaky tracking and complacent team who don’t care about ho-hum sales actually let the secrets to growing your business slip through your fingers.
If you want to scale you’ll eventually have to deal with ‘cold traffic’; Creating engagement and sales from people who didn’t even know they wanted your products or services. You need to go from being a stranger to someone they’ve heard of, and then to someone they trust enough to spend their time and money on what you offer.
Here are the funnel fixes that turn strangers into customers and fans:
First, you need to instill TRUST by helping people.
Within moments of looking at your ads, pages, or emails they should know that You help achieve or do , so they can without the pain of . For example, FunnelFixing.com helps entrepreneurs achieve creating better funnels, so they can make more money online without working 40 hours per week.
Showing you’re there to help people is the theme and approach, but when you’re in the online marketing business there’s a standard model of funnel building. The standard model of funnel building is so ingrained that we almost forget that it’s not common knowledge.
The standard funnel model is to create a paid ad in Facebook, Google, YouTube, or even in newspapers or TV.
The ad goes to a free offer, like a checklist PDF or other small document. To get the free offer you need to opt-in by giving your email address or signing in with Facebook or Google.
When you’ve accepted that offer, it then asks you if you’d like something else that’s related but gives more detail or actionable information for a small price; usually $7 or $17. Part of that $7 or $17 offer is usually admission to a webinar based masterclass for free. The point of the webinar is to build trust by showing real details about the business you’re interested in and showing a full course offering for around $1,000.
Once someone’s gone through the full course, they should be able to do whatever the course teaches.
Since most people have trouble with motivation, even just the motivation to go through 10 videos that are around an hour each, there is usually an offer for truly personalized access, consultation, and service that is around the $10,000 mark.
In between these steps, we send automatic reminders to you straight to your inbox, or in your Facebook, or in the ads you see from Google. These reminders are to tell you that you still haven’t completed the next step.
This is the standard model because it works. It works so well that marketers know that if it’s not working it’s because your page is no good, your emails are no good, or your offer is no good.
Are You Sick of Sales Slipping Through Your Funnel's Fingers?
Do You Want Us To Find The Gaping Holes In YOUR Funnel?
Click Here To Find Out About Our Funnel Assessment Services
When we do a funnel assessment, we give you the three immediate FunnelFixes, three short-term FunnelFixes, and three long-term FunnelFixes. We then look at every step from the home page, to the products you provide, and then optimizing or creating the free offer, the inexpensive offer, the $1,000 offer, the $10,000 offer, and every email and ad you create to promote in between. If you don't have those steps, we show you how you can add those steps to what you offer.
Doing a good job building funnels takes extreme attention to detail. If you sometimes wonder if you and your team have that level of attention to detail you can be certain that you don't and your business needs help
Don't Pay For Lost Sales Because Of Ignorance!
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Want To Build Your Own Hugely Successful Funnels? Want to Make A GREAT Career Building and Fixing Funnels?
Here at FunnelFixing.com we offer courses to teach you how to use the tools and build these funnels. The teaching is hands-on and you work with solid examples instead of dry theory.
Our course is built for people who need to learn this stuff YESTERDAY and don't have time for anything but what they'll use EVERY DAY.
We also teach how to outsource the parts that you don't want to do yourself so you can focus on what you're best at.
Do You Need To Start An Online Business And Don't Know How to Get Profits In Your Hands Or The Tools And Skills To Look For?
Our Tools For Selling Online page is organized by a convenient 'I'm a X looking for Y' system. We don't force you to waste time on software you'll never use. Whether you're a business owner who is just trying to find out what your tech team needs to know how to do, or you're interested in becoming a FunnelFixerTM for hire, or you want to bootstrap build your online business by learning entry-level FunnelFixerTM skills, you won't be disappointed by clicking here.